Community Update: Fresh Scholastic TSO Creatives Debut in Rakuten
If you’re promoting Scholastic TSO, you’ll want to see this: updated text links are live in Rakuten, with sharper creatives and CTAs designed to drive action.
What’s new
- Optimized for Engagement: The new creatives are designed to drive clicks and conversions with compelling calls-to-action.
- Updated Links: Revised text links are now available in the Rakuten dashboard for the Scholastic TSO campaign.
- Classroom Libraries Link Update: Partners should access the updated Classroom Libraries link to ensure accuracy.
How to Access the New Creatives
- Log in to the Rakuten Affiliate Program account.
- Navigate to the Scholastic TSO campaign section.
- Select and integrate the new creatives into their site promotions.
These updates are designed to help promotions resonate with audiences and boost performance on pages that feature classroom resources and library content. They’re built to work smoothly for educational blogs and product sites that highlight Scholastic materials.
The following Creative Partners Offers Are Now Live
- Shutterstock Creative — Updated assets and engagement-driven text links
- TestClear Creative — Updated text link for Scholastic TSO
- Aveda Corporation Creative — Classroom libraries and teaching resources alignment
- Zappos Creative — Updated creative for broader audience reach
Why this update from Scholastic TSO is helpful
The refreshed creatives are more likely to engage the target audience, with clearer calls to action and links pointing to updated Classroom Libraries and related materials. For partners, this means easier integration of the latest assets and better alignment with Scholastic’s current campaigns, plus a more consistent reader experience for those exploring classroom resources and featured titles.
Table of updates
| Update | Impact |
|---|---|
| New text links in Rakuten dashboard | Simplifies access to latest creatives and improves click-through potential |
| Updated Classroom Libraries link | Ensures readers see the most current library resources |
| Optimized creative design | Better engagement and clearer calls to action |
Top (4) ways to use these updates at Scholastic TSO promotions
- Highlight the updated Classroom Libraries link on library-themed landing pages or posts.
- Place updated text links on education resource pages where teachers and caregivers browse classroom materials.
- Feature the new creatives in seasonal campaigns (Back to School, Fall Reading, Winter Learning) to align with themes.
- Promote through content hubs that discuss literacy, reading programs, or author-sponsored events to maximize relevance.
Top tips for finding savings and promotions around these updates
- Check seasonal promos and limited-time bundles that Scholastic may run in conjunction with this update.
- Look for “Special Offers” or “Promotions” pages on partner sites for related deals.
- Check clearance sections for related educational materials and titles that pair well with Scholastic resources.
In their own channels, Scholastic’s updated assets are designed to help readers discover the latest classroom resources and library materials more efficiently. If there are questions about how to implement the new creatives, partners can review the steps above and test the updated Classroom Libraries link to confirm everything appears as intended.
Disclaimer: This overview is written from the perspective of their promotions and partnerships, focusing on the updated assets and how they can be used to improve visibility and engagement. No personal data is collected or shared here.
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